Sure, anyone can snap photos on their iPhone and share them instantly, but Prynt allows you to share those same photographs in physical form. All you have to do is attach the Prynt case to your iPhone 6s or 6s Plus, take a photo, then print it out, all in a matter of seconds. The resulting photo isn’t just a shapshot, it’s a key to a piece of digital content. When you take a picture, the app records a video and stores it in the cloud, and it’s then linked to the particular photo. After it’s been printed, the Prynt app unlocks the video, bringing the photo to life.